I’m continually amazed by the amount of businesses and organisations that I work with that lack of any sort of effective social media plan. And actually how many lack any sort of social media plan full stop. If you run social channels and you don’t have a social media plan, then slap on the wrist from me. You need a…
Tag: social media plans
Social Media Strategy – Why Do So Many Businesses Not Have One?
Working with many businesses and organisations, it consistently surprises me that so few of them have a social media strategy and plan in place. They literally do not have objectives set for their social media activity or content planned. This has made me ponder on this question: Social Media Strategy – why do so many businesses not have one?