digital marketing, social media, social media management, strategy

Social Media Strategy – Why Do So Many Businesses Not Have One?

social media strategy

Working with many businesses and organisations, it consistently surprises me that so few of them have a social media strategy and plan in place. They literally do not have objectives set for their social media activity or content planned. This has made me ponder on this question: Social Media Strategy – why do so many businesses not have one?

community management, content creation, social media management

The Ins and Outs (and Ups and Downs) of Community Management on Social Media

If you are a business owner, social media or marketing manager that is thinking of or be actively building a community on social media then you’ve come to the right place. As someone who has built a community of almost 600,000 parents on social media for Mykidstime, I wanted to share some of the ins and outs (and ups and downs!) on…

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